Discover Bundling features

We support a wide range of promotional offers allowing merchants to define how each offer can be accessed by a target segment. Activations are done via API calls and SMS.

Health & Beauty
Single Use

For any content offered free of charge on the basis of a single, one-time download - with or without the capability of in-app purchases.

time based
Time Based

For any (initially free) subscription offer to a customer, who can then be converted to a paying customer and charged accordingly.

Petrol
Subscription Based

For any one-time usage offer that has a time-based duration (validity) associated with it. Upon expiry Subscribers can then choose to pay for subsequent purchases.

Using our 3-pillar strategy

In line with Boost Connect’s 3-pillar “Reach & Acquire, Monetise, Retain & Grow” strategy, the following are our apiFlex bundling models.

Reach
Reach & Acquire

Increase customer base with attractive offers

Digital merchants are able to reach and acquire customers using an MNOs mass market & partner channels – such as retail outlets, dealer shops mobile self-care apps and digital lifestyle portals.

Basic content is associated with mass market daily data packs.
Merchants offer “try before you buy” content to an extended consumer base at zero cost.
Subscriber is presented with basic content on offer and selects to try.
Subscriber chooses to use content for free or register and subscribe.
Monetise
MONETISE

Grow revenue by activating merchant content

Focused on an MNO’s monthly data packs.
Subscriber buys a data pack and gets premium content bundled with it.
Content can be matched to market relevance and customer demographic target segments for mass appeal.
Revenue is earned when the subscriber downloads, registers for and consumes the premium content.
Monetise

How It Works?

Retain Grow
Retain & Grow

Improve customer lifetime value by giving customers more reasons to spend

How It Works?

Digital Merchant purchases bulk data at a discounted price.
Subscriber clicks on and downloads content.
Digital Merchant chooses a ‘chunk size’ to be ‘gifted’ to each subscriber for downloading the content (eg 500MB, 1GB).
The ‘gifted’ (free) data chunk is provisioned for the subscriber to use.
Retain & Grow

How It Works?

Subscription Engine

Subscription Engine Features
Features

Subscription Based

Supports a wide range of promotional offers and allows merchants to define how each offer can be accessed by a target segment. Activations are done via API calls and SMS.

● Single Use
For any content offered free of charge on the basis of a single, one-time download - with or without the capability of in-app purchases.

● Time-based
For any (initially free) subscription offer to a customer, who can then be converted to a paying customer and charged accordingly.

● Subscription-based
For any one-time usage offer that has a time-based duration (validity) associated with it. Upon expiry Subscribers can then choose to pay for subsequent purchases.

Bundling Benefits

ONE PLATFORM. ONE CONNECTION

Customer Satisfaction
1 Billion

Customer Reach

Merchant Store
100+

Connected Merchants

ONE PLATFORM, ONE CONNECTION
REACH OVER 150 MILLION MOBILE CUSTOMERS​

Platform